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The Opportunity
CAA is the leading member services organization in Atlantic Canada. With over 267,000 Members in Atlantic Canada, CAA has more than doubled our Membership base in the past 10 years. CAA is one of the largest and most respected consumer-based organizations in Canada, recently being awarded The Most Trusted Brand in Canada. In addition to being the preeminent Auto Club in the country, CAA is one of Canada's largest leisure travel agencies; it is a leading provider of insurance products and offers Members everyday savings through its CAA Member Rewards program. At the heart of our business is our desire to provide our Members with peace of mind and quality service through our roadside assistance, automotive, insurance, travel and rewards businesses. We continuously strive to increase our relevance and enhance our value to Members and ensure we are socially responsible.
Currently CAA Atlantic is seeking a Partnership Marketing Manager for Atlantic Canada. Reporting to the Director of Marketing, the successful candidate will be located in CAA Atlantic's Corporate Office in Saint John NB.
Job summary
The Partnership Marketing Manager will support the execution and implementation of assigned marketing programs and activities involving National/Regional loyalty and insurance partners. They will work with various internal and/or external teams to coordinate, communicate, receive approvals, and distribute integrated marketing solutions. They will also be responsible for analyzing customer data/Member survey results to produce actionable recommendations on how to increase loyalty and engagement with CAA Atlantic products and services.
What you'll do
Responsibilities
- Assist in the planning of assigned marketing strategy, solution, and/or program to drive increased Member engagement and renewal
- Manage the development and execution of marketing communications within multiple channels, including partner approvals
- Internal impression tracking and partner setup/management software updates and input as required
- Member survey program management and research projects based on trends within the results
- Attend National Loyalty and Partner virtual meetings monthly. Conference attendance as required
- Create initiatives to drive increased levels of Member engagement with partnership programs
- Assist with Member and partner inquiries about various components of the programs
- Additional responsibilities may to be assigned as needed
What you'll need
Qualifications
- University Graduate, ideally in a Marketing discipline
- 5+ years of relevant experience
- Innovative and dynamic, this person will be a problem solver and a solution maker
- Understanding and familiarity with brand building and brand management.
- Highly effective project management, prioritization, multi-tasking, and time management skills to meet deadlines.
- Excellent verbal and written communication skills
- Energetic, self-motivated, and results oriented.
- Proven team player who is both flexible and adaptable
- Tight deadlines
- Overtime and travel as required
We're looking for
Core Skills
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A little bit about us
CAA Atlantic
CAA Atlantic
At CAA Atlantic, we're not just a company; we're a driving force in the modern world of Atlantic Canada. With a rich history dating back to 1947, we are deeply rooted in our region, but our vision is firmly fixed on the future. Our mission? To revolutionize the way people experience safety, travel, and well-being in the 21st century.
Serving our members with pride across the four Atlantic Provinces, we're not your typical organization. As a forward-thinking, not-for-profit, we're committed to pushing the boundaries of what's possible.
If you're looking to be part of a company that's leading the charge in modernizing the travel and safety industry, look no further. As a four-time recipient of the Most Trusted Brand in Canada over the past five years, we're on an unwavering journey to become the most trusted member-focused organization and top employer in Atlantic Canada. Join us and be part of the future with CAA Atlantic. Together, we'll drive innovation, ensure safety, and redefine the way Atlantic Canada experiences the world.
Why Work With Us:
- Challenging work with an amazing team
- Strong commitment to the community and giving back (more than $50K in charitable giving to the IWK Foundation, Ronald McDonald House Atlantic and the Janeway Children’s Hospital Foundation in 2022, in addition to many more)
- A competitive compensation package
- Generous paid time off based on professional experience
- Paid volunteering
- Telemedicine - provides you with 24/7 direct access to medical care and wellness services by phone or video chat
- Health and Safety of employees is the number one priority
- Complimentary Premier CAA Membership
- An in-house gym facility and/or corporate gym rate and partial reimbursement
- An innovative and dynamic work environment
- Ongoing learning and development opportunities
Our Vision: To be the most trusted and sustainable Member organization in Atlantic Canada.
Our Mission: To make a difference every day by anticipating, understanding, and exceeding the expectations of our Members
Our Core Values
- WE WILL BE BOLD We embrace change and encourage bold decisions to be made in pursuit of delivering positive impact and innovative solutions for our Members and our community.
- WE DO WHAT WE SAY Our Members and our Community know they can trust us to be there when we say we will, to provide the safety and security they can count on and deliver the great service they’ve come to expect. Our word is our bond.
- WE THINK DIFFERENTLY We create a culture built on being curious, embracing new ideas, backgrounds, and perspectives, which expands our thinking and leads to creative solutions.
- WE DO THE RIGHT THING We commit to operating in the best interest of others, upholding integrity and being transparent in our actions and decision making.
Diversity and inclusion at CAA Atlantic
As a member-driven organization, we are dedicated to building a workforce that reflects the diversity of the communities in which we live. It is important to us that every employee has the opportunity to reach their full potential, and we recognize that diverse perspectives enhance our collective innovation, creativity and allow us to provide amazing service to our Members.
Accommodation
Applicants should identify if they require accommodation during the competition process (on a confidential basis). All postings available in alternate formats upon request.
Are you interested?
Work With Us
We offer
- Competitive compensation package including company pension and benefits
- Free Parking
- On-site Fitness Room
- Flexible work environment