WoodsCamp

• Implement, monitor, optimize Instagram and Facebook advertising campaigns in all of WoodsCamp's active regions
• Implement tests for the use of additional advertising channels such as YouTube and Google placement ads
• Refresh and expand marketing automation for ongoing landowner engagement including ad retargeting, email, messenger, and other potential channels
• Collect and develop a unified American Forest Foundation content library that is mapped to a landowner's decision journey and the key tactics/tools at each stage.
• Work with the American Forest Foundation team to fill gaps in the content library and foster their capacity to produce meaningful content within their regular activities
• Work with the American Forest Foundation Communications team to amplify marketing efforts through traditional media channels
• Develop the capacity to run marketing strategy simultaneously in 30 states within the next 5 years and manage a team of staff or consultants to complete the work required
• Develop a content calendar for each region to coordinate consistent and powerful messaging for all American Forest Foundation landowner facing strategies

A Bachelor's degree from an accredited college or university, and at least three years of experience in marketing or communications or related fields are required. Salary will be commensurate with experience and is combined with an attractive benefits package. The position is based with the WoodsCamp team in Lunenburg, NS. Remote work may be considered. The Marketing Manager must also be willing and able to travel periodically within the US.

Required Personal Attributes:

• A commitment to the American Forest Foundation's mission with a passion for forests and conservation
• Both personable and flexible with the ability to work under pressure and adapt based on what is learned through experience
• A sound work ethic with the ability to act both independently and as part of a team
• Strong initiative; a self-starter with tenacity, resilience, and high energy
• Ability to thrive in a collaborative environment
• Strong interpersonal skills with the ability to interact with a wide variety of constituencies, including co-workers, business and community leaders, partners, donors, board members, volunteers, public officials, and the public at large, in a wide variety of settings
• A client service orientation
• Excellent organizational skills with attention to detail and the ability to effectively plan and problem solve
• Results-oriented with a keen understanding of the steps necessary to achieve goals on deadline and within budget
• Time management skills, with the ability to prioritize, coordinate and manage multiple priorities
• Ability and willingness to travel as needed

WoodsCamp is the technology platform provided by the American Forest Foundation, to help connect woodland owners across the United States with professional advice, funding programs, and services to help keep their forest healthy.

The WoodsCamp team is committed to AFF's mission of ensuring the sustainability of America's family forests. We are achieving this by developing online tools and world class support for landowners and partners as they act across millions of acres to ensure clean water, carbon sequestration, wildlife habitat, and sustainable wood for present and future generations.

WoodsCamp works by gathering datasets, information from local conservation partners, funding programs, offers, etc. By allowing landowners to select their property on the woodscamp.com map and identifying their goals for their forest, we are able to filter for eligible programs and services that are right for them. After providing a detailed report on their property, and the opportunities that are available, WoodsCamp connects interested landowners with the programs of interest.

Learn more about the problem we're solving here.

Apply Now to grab this rare opportunity to live in a beautiful vibrant rural community, unleash your creativity and leadership with a growing team that values innovation and impact.

We offer a startup culture with the security of consistent funding and a strong network of partners and assets. If you are passionate about forest and wildlife conservation, rural sustainability and lean startup, there is no better place to put your talent to work.

We are committed to creating a diverse work environment and proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any other basis protected by law.

For more information on WoodsCamp, please visit woodscamp.com. For more information on the American Forest Foundation, please visit forestfoundation.org.