Discover
The Opportunity
Reporting to the Manager, Corporate Communications, the Junior Communications Counsel is primarily responsible for the tactical delivery of Atlantic Lottery’s external and internal communications strategies. Working with all members of the Communications and Public Affairs teams, the Junior Communications Counsel will take on executing the tactics of specific communications files. In particular, this role will participate in the execution of the Employee Communications Strategy, the Corporate Social Media Strategy, and will support the Winners team – all of which directly support the division’s broader corporate reputation efforts.
What you'll do
Responsibilities
Execute Employee Communications Strategy tactics: create and manage content for corporate Intranet site and employee app, plan logistics for internal events.
Assist with publications: manage the creation of the Annual Report, including managing agency relationships and deadlines.
Execute Corporate Social Media Strategy tactics: use Atlantic Lottery’s brand voice and tone to create corporate content for social media channels and digital newsroom, including creating and editing video and photos; use social media management tool to assist Customer Care team with corporate responses on social media; manage proactive social media content calendar (communications content only).
Writing: news releases, messaging documents, letters, advisories.
Earned media analytics and monitoring: Use analytics tool to prepare measurement reports and dashboards, regularly monitor media and social media to identify emerging issues and trends.
Coordinate publishing web content and news release distribution to media, including translation.
Execute communications support for major wins: provide on-site support to the Winners team (travel throughout Atlantic Canada required), execute media relations and at times act as corporate spokesperson on social media livestreams.
What you'll need
Qualifications
- University degree in Communications, Public Relations, Journalism or related field.
- Prior experience in a communications-related position.
- Ability to think strategically and understand Atlantic Lottery’s business.
- Prior experience with digital content creation and social media management. Experience with LinkedIn is an asset.
- Strong writing skills and experience with Canadian Press style.
- Organized and self-motivated.
- An understanding of Atlantic Canada’s socio-political environment and current affairs.
- Bilingualism is a strong asset
We're looking for
Core Skills
A little bit about us
Atlantic Lottery
Our players have been having fun and "dreaming big" since 1976 when Atlantic Lottery started offering lottery games on behalf of the governments of Nova Scotia, New Brunswick, Newfoundland and Labrador and Prince Edward Island. The game options have grown and changed over the years and so has our workforce! Today's Atlantic Lottery has more than 600 employees, who are the heart and soul of our business. We offer everything from dare-to-dream draw games to online bingo; breakopen tickets to sports wagering; and games in social settings and on the internet. With games come winners - big and small wins every day - but the best thing about lottery games is that when you choose to play with us, everyone benefits. 100% of our profits go back into our communities. That feels good! #ProudToBeAL
We are proud, gritty, community-minded, and punch above our weight. Being Atlantic Canadian means that we work hard and we know how to have fun. It also means that we genuinely care for each other as co-workers, neighbours, and friends.
Your best life is waiting in Atlantic Canada. At Atlantic Lottery, we have many roles that allow you to work from any of our four Atlantic provinces. Explore living East:
Are you interested?
Work With Us
Atlantic Lottery delivers a career in a fun and high-performing environment that offers a competitive salary, relevant training, development opportunities and flexible benefits. If you are interested in applying for this position please apply before May 18, 2018.
We thank all applicants for their interest, however, only those selected for an interview will be contacted.